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Music Video

Rizzle Kicks

Official music video and studio production for Universal Music Group. Combining practical footage with high-end green screen compositing to seamlessly shrink one of the UK's biggest pop-rap duos into a remote-controlled toy car.

Label:

Universal Music Group

Role / Services Provided:

End-to-End Production (Pre-Production, Cinematography, Editorial

Director:

Lennox Bros

Format / Output:

Global VEVO / YouTube Release

The Story Behind the Shoot

This was such an exciting project to be a part of. The Lennox Brothers had this brilliant, slightly mad concept to shrink Rizzle Kicks down and put them inside a remote-controlled car, and our job was to make that illusion feel real.

It was a proper challenge on the ground. We spent the first half of the shoot chasing an RC car through streets, dirt tracks, and skate parks, trying to get the camera stabilized and close enough to the ground to make the toy look life-sized. We even pulled in a load of local kids to help with the crowd scenes and ended the whole thing with a massive fireworks display.

Once we had those street plates locked, we moved into the green-screen studio with the Rizzle Kicks to film the "interior" car performance. They absolutely loved the concept and just threw themselves into the performance, which came through in the final video.

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